How We Help Businesses Grow Through Custom Software

July 2023

As we all know, running a successful business has many aspects to consider. There are several areas to keep in mind, from the supply chain to customer service, management, and so on. And when it comes to choosing software that’s pre-packaged or “off-the-shelf,” many business owners find themselves having to compromise and don’t get all of those needs met. That’s where custom software comes in.

So what does custom software do that “off-the-shelf” software doesn’t?

There’s infinite possibilities when it comes to custom software. It is made specifically for your business and everything that makes it unique. It’s compatible, secure, adaptable, and in the long run, more cost effective than store bought software. 

With customized software you’ll likely see more customer engagement, enhancement of your processes, and opportunities to better understand your full potential. We make custom websites and apps to adapt to and meet the needs of your business. On the other hand, off-the-shelf software requires your company to adapt to its abilities.

It is compatible with your current and future business needs.

Custom software is built exactly for your company and personalized to meet the specific demands of your business. When you choose to use a store-bought software solution, you will eventually reach a limit to what that product can do for your needs. With ready-made in store-bought options, you have no control over which functionalities are included or excluded in your package. So why pay a software company to continue to develop system options that you have no interest in using? 

Custom software can continue to be scaled for your businesses’ needs while working the way you want it to. In choosing a customized software option, you allow your company to focus on what you need and guarantee yourself software built just for you that helps your business operations work seamlessly.

Custom software is more secure than store-bought software.

An ever-present concern for many companies is data access and security. For example, online transactions are increasingly common for businesses across industries, making it necessary to have new and improved measures to secure transactions. 

Off-the-shelf software is not inherently secure and it should not be assumed that a commonly-used software solution is secure simply because it’s popular. Among other things, a major advantage of custom development is it can be structurally different from off-the-shelf solutions, and with hackers targeting vulnerable public APIs, being unique is a security advantage.

Custom software adapts to your business, not the other way around.

Unlike off-the-shelf software, custom software can be updated, changed, or improved easily to fit the needs of your business as it expands. This flexibility allows for necessary expansion and also adapts to your changing business objectives.

Since it can more easily adapt and integrate new changes, custom software can also help to drastically reduce downtime.

It’s more cost-effective long term than pre-packaged solutions.

Custom software addresses longstanding business problems or concerns, grows with your business, and sometimes even powers that growth. It’s an investment and generally costs more initially than off-the-shelf software. However, the return on investment is higher than that of packaged software. Customized software typically has a higher ROI because we tailor it to meet your specific business goals.

Many of our clients have been working with us for 10 or 20 years to refine their custom software needs as their businesses develop and grow. If we can help you create your vision or update your current software, contact us today!